Your Website is for Your Audience, Not for You!

September 17, 2021

The first thing you should know about your website is this:  it’s not for you – it’s for your customers and prospects! Your goal is to create a great customer experience by ensuring that there aren’t any barriers to getting the information they...

This TV series actually shows real marketing being done

November 12, 2020

This TV series actually shows real marketing being done   It may be me, but when I see someone doing a technology or advertising job on a TV show or movie, it’s rarely right. In fact, when you see someone using a computer system that’s got anything but a Windows or Mac UI, it’s fake. And don’t get...