How Website Health Impacts SEO for Nonprofits
For nonprofit organizations, a well-functioning, user-friendly, and search engine optimized website can make a significant difference in achieving their mission. But how exactly does website health impact SEO for nonprofits? Let’s delve into this topic.
Unleashing Creativity in Nonprofit Social Media with ChatGPT
Nonprofits can enhance their social media outreach by using generative tools like ChatGPT. This especially critical for small teams.
Is WordPress the right CMS for your nonprofit?
We explore whether WordPress is the right CMS for your nonprofit and discuss its key features, pros and cons, cost considerations, and security measures.
3 Low-Cost Digital Marketing Tips for Nonprofits
Are you searching for strategies to market your nonprofit firm on a budget? Whether your goal is to get more volunteers, gain more donors or build awareness, it’s critical to harness the power of online marketing. There are numerous low-budget digital marketing strategies today that can vastly increase your visibility online. Read on to find […]
Free Resources To Improve Your Social Media and Blog Posts
Generating constant content for your nonprofit’s social media pages is very important but it can also eat up a lot of time. We generate a lot of content ourselves and we use many web tools to make the job a little easier. Here are a few of our favorites that can hopefully improve your work too!
Five Reasons Why You Shouldn’t Host Your Website at GoDaddy
We have found ourselves moving websites away from GoDaddy hosting at a very rapid clip lately. We are just seeing too many issues, poor support and downtime to recommend that any business or nonprofit use them to host their websites. Your website is too important to leave at a mega-large company like GoDaddy that doesn’t really care about your organization.
It’s time to move to Google’s new GA4 for Analytics
Google has announced that it will be sunsetting its Universal Analytics platform. As of July 1, 2023, businesses using this platform will need to update their sites. The new version of Google Analytics is known as GA4. GA4 is considerably different from previous versions in that it treats things like events, clicks, and traffic very differently than version 3 and earlier.
Creating a Content Strategy for Nonprofit Websites: Prioritize, Customize, Maximize
Every nonprofit website can benefit from a content strategy to ensure their digital footprint is leading their audience in the right direction. Though many of the basics remain the same, content strategies are not one-size-fits-all, especially for nonprofit websites. Understanding your audience, effectively utilizing each piece of content that is created and having a strong […]
Your Website is for Your Audience, Not for You!
The first thing you should know about your website is this: it’s not for you – it’s for your customers and prospects! Your goal is to create a great customer experience by ensuring that there aren’t any barriers to getting the information they are searching for. This starts with having an easy-to-navigate site with clear […]
How Nonprofits Can Best Use Video to Boost Engagement
According to the New York Times, we are now entering a “Post-text World.” Written content is quickly becoming old-fashioned, while pictures and videos now tell stories of their own. Videos especially are a great way to connect with visitors and donors. They’re easy to consume and can be a great way to promote your business […]