How Nonprofits Can Best Use Video to Boost Engagement

How Nonprofits Can Best Use Video to Boost Engagement According to the New York Times, we are now entering a “Post-text World.” Written content is quickly becoming old-fashioned, while pictures and videos now tell stories of their own. Videos especially are a great way to connect with visitors and donors. They’re easy to...

5 Tips and Tricks for Using QR Codes

QR Codes have been around many years, and their use and adoption continues to grow. In Asia, they’ve been used extensively for sharing information, but adoption in other counties has been slow. For many years, reading a QR code on your phone required a separate...

This TV series actually shows real marketing being done

This TV series actually shows real marketing being done   It may be me, but when I see someone doing a technology or advertising job on a TV show or movie, it’s rarely right. In fact, when you see someone using a computer system that’s got anything but a Windows or Mac UI, it’s fake. And don’t get...

The Future of Live Events for Nonprofits

The Future of Live Events for Nonprofits This year has been much different than we all expected. Obviously. Sorry for the hyperbole, but it’s true, especially when it comes to hosting events for non-profits. We all saw our large planned events like trainings, meetings, races, fundraisers and more postponed,...